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Wong To Yick Wood Lok Oil — a well-known brand with 50 years history. However, the timeworn image of Wong To Yick has held the younger generation from using them. 

TASK: To rebuild the image of Wong To Yick

In the slogan, ‘ if this road is blocked, then open again with both hands’. Wong To Yick showed their support and the gratitude to the blue-collar’s contribution for Hong Kong. The advertisement of Wong To Yick had spread through Hong Kong different districts to encourage Hong Kong workers. This advertisement had made the brand to become more energetic and a nutrition for Hong Kong people.

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